Last time we took you behind the scenes and gave you an insight into our Designer’s trip to LA.

This time we´ll show you how our beautiful flower print was made.

Our designer was very inspired by tropical flowers  and started to play around with the print on the computer screen.

flowers

She then had to choose a colour scheme and blend the colours to get it just right.

Then she came up with the signature looks that would carry this print and here you see the finished Items with a beautiful flower print. See the entire Collection here http://www.byoung.com/index.php?id=149

COMPETITION HAS ENDED

We’re ready to give you another competition to take your thoughts away from winter, snow and warm clothes! And instead get you dreaming of summer, fun and long evenings outside!

The prize is this stunning dress (size medium)!

We’re making it pretty simple, you just have to follow these steps:

1. Like b.young on Facebook here

2. Tell us how you would style this dress – we’ll let our design team choose the winner

3. Leave you email address so we can contact you

4. We’ll announce the winner Friday April 26th 2013 (we’ll contact the winner per email, and announce it on Facebook)

Good Luck everyone

<3 <3 b.young

We’re in gift-giving-mood, and therefore we wanna give you the opportunity to win this entire outfit!

This is how it works:

• Like & share our competition on Facebook (click here)
• Sign up below (so that we have your information)
• We’ll draw 1 winner from all the entries
• The prize is the outfit on the picture (sample size = size 38)
• The competition ends: Thursday March 14th 2013 at 13:00

We are currently “on the road” attending Fashion Fairs across Europe.
The collection we’re showing is the “Main Fall 2013″ collection. And we wanna show you a small preview from the collection, but you’ve gotta stay tuned to see the entire collection

We asked our design team what inspired them to create the collection, and here’s what they answered:

“Main Fall 2013 is about the duality of opulence and practicality.
Loden wools are used on uniform inspired coats, brushed wools are used on cocoon shaped outerwear, fabrics are mixed for a truly textural contrast and the puffer is updated in light as air down in metallic fabrics.
Knit is all about texture with fluffy yarns. These are given a feminine touch with twisting, metallic yarns and a sprinkling of sequins.
Feminine soft fabrics are given a twist with a liberal use of stones, beads and sequins, and pants and jackets are given a lift through the use of jacquards, coatings and studs.
Colours are Dark Blue, Bright Blue, Postbox Red,Grey, Cream and Black.”

We recently came back from the International Fashion Fair: Bread & Butter in Berlin. Bread & Butter is a huge biannual fashion fair in the heart of Berlin. It’s considering one of the most influential fashion fairs in Europe, and is not only visited by europeans, but by people from all over the world!

We had a really great time, and we’ve made this short video from the fair so that you can get a “real life” impression of how it is being there We hope you’ll enjoy it!

<3 b.young

CHECK OUT THE VIDEO HERE

“It’s a team effort”! That’s that keyword when we asked the team behind b.young, what it takes before the clothes arrive in the stores! To get to know the b.young team a little better, we asked them a few questions about the everyday life at the Head Office in Denmark:

During a typical day at work:

we: At b.young there never is a typical day. This is the beauty of the fashion industry. It can be anything from brainstorming the latest trends, shopping at the night markets in Seoul,  to presenting collections to our sales team, to

The best thing about working at b.young is:

Being part of a fast moving, enthusiastic and motivated team.

What’s your advice to reach your career goals in life?

Work hard, and never go for the person, go for the issue.

We get our inspiration from:

Travels, blogs, street style ( current favorites http://annebernecker.wordpress.com/ and http://www.hel-looks.com/ )

Our favorite magazines are: 

Intelligent Life, Vogue Korea, Vanity Fair

Current favorite song:

Captain and Tenille “ Love will keep us together “

Favorite city:

Seoul for its youthful spirit, and amazing fashion and art.

Hope you enjoyed this little Q&A with our team

This is the the christmas card b.young send out this christmas, with all the team members.

We’re back from a fantastic fair in Berlin, and we had such a great time. Here’s a few pictures from, hope you’ll enjoy them

Stay tuned for more pictures from the next fashion fairs coming up during the next month!

<3 Byoung